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Top 10 Online Shopping Sites in the UK For Clothes

You can find everything from designer clothing to pyjamas at one the most renowned department stores in the UK. Expect to find brands such as Reformation, Rixo and Ganni along with homeware, beauty technology and more.

ASOS offers over 850 brands in petite, tall and curve ranges. The most popular among the influencers Oh Polly sells two-piece sets and body-con dresses, while the cult favorite Nasty Gal is focused on vintage-inspired styles. BooHoo is a fast-fashion giant offers womenswear at a reasonable price.

ASOS

In 2000, ASOS (which stands for As Seen On Galaxy S9 Plus Screen Guard Thor) was founded with fashion-conscious shoppers in their twenties in mind. The company initially sought to raise startup funds by selling cheap copies of fashions worn by celebrities like Sienna Miller and Kate Moss. But a year later, the founders Nick Robertson and Susanne Clarke decided to concentrate solely on clothing since this would generate the highest returns.

The ASOS website offers a broad variety of sizes and items including maternity and extra size clothes, 1 Liter Nalgene Bottle accessories, shoes, and stationary. It also offers a variety of trend guides and #AsSeenOnMe content to inspire. Customers can also create private boards and add items to their wish lists.

The ASOS mobile app provides a seamless shopping environment with synchronization of saved items and quick checkout. Its app displays stock information to prevent disappointment if an item is out of stock. This is a great illustration of how retailers can use online shopping to increase customer engagement and build loyalty.

George at ASDA

Founded in 1989, George is the Asda's grocery fashion brand that offers clothing for men, women and children. The brand offers a variety of affordable and ethically-sourced clothing. Customers can buy clothing online, at over 500 Asda stores, and on the George website.

The collection is influenced by the 'quiet luxe' trend and features pieces made from linen, cotton, and silk blends. The line features slouchy suiting as well as ribbed knit separates and printed co-ords. Prices start at 12 pounds (for a 100 percent Supima Cotton T-shirt) and can go up to around 77 pounds (for [empty] complete suits).

As a fast-fashion store, ASDA George creates new store planograms and guidelines "generally every six weeks". Visual Retailing's retail-planning software is employed by the company to improve its planning process and make it future-proof. It is now able to create visual merchandising layouts and briefs at a rate that is unprecedented efficiency, efficacy, and simplicity. The company also utilizes StyleShoots all-in-one photography equipment, which immediately remove clothing from their backgrounds and are uploaded to the Visual Retailing system for instant use in VM layouts. This aids in enhancing the compliance of merchandising and ensure that all its stores have the same information.

Debenhams

Debenhams, one of the UK’s oldest department store chains, has a variety of clothing and other items. It has a variety of brands, and also regular discounts and sales. The company also provides various services to help customers find the products they're seeking.

The store was founded in London in 1778 as a drapers' shop. In the following years, it grew into a major department chain of stores with a global presence. It is a top fashion retailer, known for its exclusive brands and designer clothing. It has a huge online presence.

While some Debenhams stores have closed due to the COVID-19 epidemic, it has continued to operate online. Boohoo Group purchased the company's website and brand for the sum of P55 million. The purchase underscores the growing power shift from retailers burdened by brick-and-mortar investment to their more nimble online counterparts. This trend is expected continue as sales at physical stores continue to fall.

Topshop

Topshop is a fashion store that sells men's and women's clothes, as well as accessories. It has several different lines that include Collections and Boutique. The company also provides a styling service that will suggest clothing in accordance with the user's personality and preferences. This is a fantastic feature for fashion-conscious or indecisive individuals.

In the past, a trip to the London's Oxford Street was a teenage girl's equivalent of a trip to Lourdes, with the flagship store's awe-inspiring interior stuffed with makeup, shoes and clothes to peruse as you navigated its escalators mirrored to the beat of pounding house music. However, the company's fortunes have taken a turn towards the downwards and it now appears like the entire Arcadia group that includes Topshop, Dorothy Perkins and Boohoo - could be nearing the brink of collapse (Yahoo Finance 2012).

The unique selling point of Topshop was that it was the closest high-street shopper could get to catwalk fashion. However, this was the reason it went under. When Asos and Boohoo started offering the same trendy trends at lower prices, consumers have stopped coming to the shops in droves.

Missguided

Missguided, a fashion-focused UK website, sells stylish pieces inspired by celebrity style. The website is feminine, with a the theme of white and pink. It also showcases female models and clothes on its website. Customers can get free next-day delivery and a special discount for students on the site.

The site has a broad variety of merchandise and is geared towards 16-34 year olds. The brand is a competitor of Boohoo, a clothing retailer that also sells on-trend clothes for the same demographic. Its website displays bold headings and features images of clothes products. Boohoo lets users subscribe to their newsletter and receive updates on new products.

The company was created by Nitin Passi, who described the aesthetic of the brand as "Kardashianesque". In 2022 Missguided was placed in administration, with millions of dollars owed to its suppliers. But the business was rescued by Mike Ashley's Frasers Group, which owns House of Fraser and Sports Direct.

BooHoo

The company was founded in 2006 by Mahmud Kamani and Carol Kane, Boohoo is an online fashion retailer with its headquarters in Manchester. It serves customers in more than 100 countries. Its own brand of fashion clothes is designed and made mainly in the United Kingdom. In addition to its own label, the company also sells brands like Pretty Little Thing, Nasty Gal, Miss Pap, and Coast.

The brand's business model is based on a strategy that maximizes profits by selling to a young demographic who are in search of trendy and new clothing at a bargain. This market segment, which is made up of people under 30 years old, represents a large market segment across the globe.

Boohoo employees are able to enjoy a variety of benefits, including pension plans and bonus plans. The company focuses on employee health with gyms on-site, free healthcare cash plans and mental support. The company is also well-known for its commitment to size inclusivity with precise size charts enabling shoppers to find the perfect size.

Amazon

As the world's biggest online retailer, Amazon's UK branch has a huge assortment of shoes, clothing and other accessories. You can also buy groceries, household items and DIY tools. The site also features an extensive selection of international brands and products.

Other online shops worth checking out are River Island for fashion-led pieces inspired by catwalks and celebrity style, Mango for affordable yet stylish Spanish clothes that look a lot more expensive than they are as well as Lavish Alice, which is a go to for couture inspired designs that can be worn dressed up or casual days. Kendall and Kylie Jenner as well as Gigi Hadid, Eva Longoria and others are all fans of the site's looks.

Department chain John Lewis is another must-visit for fashion-conscious shoppers, given that their selection spans every major category, including electronic products and cosmetics that are cutting-edge. They also offer a great selection of household products, such as unique tea caddies.